What Premium Email Send actually is
It’s a managed outbound email pathway for the mailboxes you choose. Instead of sending via your normal server, those accounts use a world-class relay with strong reputation. Incoming mail, webmail, and the rest of your mailboxes stay exactly as they are—only the sending path changes for the chosen accounts.
When it shines
- Billing, finance, and HR mailboxes that must deliver first time.
- Order confirmations, password resets, and account notices from your website or app.
- Light, permission-based marketing to opted-in lists (not for cold outreach).
Why we built it
- Reliability: Reduce soft blocks, RBL friction, and local throttling.
- Separation: Keep everyday mail on your server while critical accounts use a premium lane.
- Compliance: Proper SPF/DKIM alignment and a custom MAIL FROM/return-path help protect your domain reputation.
- Control: Per-account credentials let you move the important addresses without reshuffling everything else.
How setup works (we handle the hard bits)
- Domain verification & DNS alignment
We verify your domain and publish the required DNS records: SPF, DKIM (CNAMEs), and a custom MAIL FROM/return-path. This improves inbox placement and makes bounce handling work correctly. - Choose the mailboxes
You tell us which accounts to move (e.g.billing@,notices@,finance@). Everything else stays on your normal server. - Credentials & client changes
We issue per-mailbox SMTP credentials. In Outlook, Apple Mail, Gmail app, or Thunderbird you change only the outgoing (SMTP) server for those accounts (TLS on 587 or SSL on 465). Your website can do the same (e.g., WordPress via WP Mail SMTP). - Sending flow
Your client/app → premium relay → recipient’s server. Messages authenticate with SPF/DKIM and align with DMARC for better inbox placement.
Want to see the service details or get started? Visit Premium Email Send.
What you can expect
- Faster, more consistent delivery for the mailboxes you select.
- Bounce handling via the return-path we configure, so you can clean lists and protect your reputation.
- No UI tracking add-ons by default (no opens/clicks). If you require advanced analytics, talk to us about options.
- Reasonable attachment sizes: aim for 2–5 MB; use cloud links for bigger files.
- Good-sender requirements: use opted-in lists, include unsubscribe for marketing mail, avoid spammy language, and keep bounce/complaint rates low.
Who it’s for
- Businesses whose financial and operational emails must reach the inbox.
- Teams who want insurance against local server or ISP hiccups.
- Sites/apps that need consistent transactional delivery without moving inbound mail.
Quick start
- Send us the list of mailboxes to migrate and confirm your domain.
- If your DNS is not with IDS Hosting, share registrar access or your DNS contact and we’ll handle the records.
- We’ll send the SMTP credentials and a short step-by-step for your mail client.
- Test with a few addresses, then roll out to the rest.
Final thought
Email deliverability isn’t about sending more—it’s about sending better. Premium Email Send gives your most important messages the best possible path to the inbox without disrupting the rest of your mail.
